Always nice waking up to some shocking news. We all knew it was coming sooner or later, as Facebook introduced the timeline for the personal profiles a few months ago, but as of today the timeline is also available for Facebook (fan) pages. Without a warning in the last few days.
You don’t have to change it right away, as it won’t be final until March 30th 2012. So that gives you 4 weeks to get you shit together. I think you should do it today or tomorrow, as you want to show your fans that you lead the way, not follow like a sheep.
How does it work?
If you’re admin just go the fan page that you have access too. You will see this message on the top of the page.
If you have played around with the timeline on your personal profile, and you know how easy it is to upgrade, I suggest clicking “preview” right away.
You then get to this page.
Example: Epidemic skateshop Facebook page
Your fans won’t see your new timeline unless you click “publish”. Your profile picture is already set, but if you want you can change that. Just hoover your mouse over the photo and click “edit”. The specs for the profile image are 180px by 180px. The profile picture will also be the thumbnail that people will see of you in their newsfeed. (image will then be 32px by 32px).
The most important (and best) thing about the timeline is the cover photo. Click on “add a cover” on the right to upload a photo or image, or pick an image you already uploaded. If you pick an existing image make sure it’s big enough! The cover photo should be AT LEAST 851px by 315px. Bigger is not too much of a problem, since you can move the image around. But to prevent things from being cut out of the frame it’s best to size you cover photo correctly before uploading it.
Facebook has guidelines for the cover photo, make sure you read them first before uploading an image. Here are the key points you can’t have in the cover image:
– Price or purchase information, such as “40% off” or “Download it at our website”
– Contact information, such as web address, email, mailing address or other information intended for your page’s about section
– References to user interface elements, such as “Like” or “Share”, or any other Facebook site features
– Calls to action, such as “Get it now” or “Tell your friends”
Once you have uploaded your timeline image click on “publish now” and your page will now show up to everyone. Yes, your cover photo is public, so anyone visiting your page will be able to see the image you choose.
Example: Garrett Hill Facebook page
Since you can now also “star” (and pin) certain photos and videos make sure the images are at least 851px wide, otherwise they could be blurry.
Cover image: 851px by 315px
Profile image: 180px by 180px
Thumbnail of profile image: 32px by 32px
More on the timeline for pages this coming Friday.
Questions or comments? Drop ‘em below!
Or shoot me an email at firstname.lastname@example.org.
Also check out “Five Facebook Tips #7” from last week.
You can educate yourself right now by watching some interactive tutorial videos on the Facebook About Pages site. Very useful!